

Local Pride for Hospitality Management
98hospitality is a Jakarta-based hospitality management company redefining modern travel experiences through the concept of Hybrid Lifestyle Hospitality. We combine the comfort of stylish accommodations, the energy of curated F&B spaces, and the precision of smart hospitality systems — all under one scalable and replicable operational model.
Founded by visionary entrepreneur Arzie William, 98hospitality brings together the best of design, digital efficiency, and emotional engagement. From midscale lifestyle hotels and serviced apartments to dynamic F&B venues and OTA-driven systems, every unit under our brand is built to deliver value with character.
We believe that true hospitality isn’t just about serving — it’s about connecting. Every room, every review, every interaction is designed with purpose.
Our Business Model
A. Third-Party Hotel Management
Revenue-sharing or fixed-fee model. We handle:
- Full operations (FO, HK, F&B, Engineering)
- Recruitment, SOP training, OTA/PMS setup
- Marketing, branding, reputation management
B. Lease & Operate
- Lease underperforming assets → renovate → rebrand under 98hospitality
- - Post-rent profits go to operator
C. Buy & Operate
- Acquire properties (~60 rooms), renovate interior, operate fully in-house
Main Focus
98hospitality Management Hotels places a primary focus on guest satisfaction, operational efficiency and improving the property's financial performance. With a holistic approach, the company combines managerial expertise with the latest technology to achieve excellence in hotel management.


Managed Properties
The company manages various types of hospitality properties, including high-star hotels and other accommodation properties such as service apartments. One of its flagship properties is the “Qube Hotel,” which reflects high standards of quality and service.
Innovation and Creativity
98hospitality Management Hotel continues to innovate in bringing new concepts to the hotel industry. By utilizing the latest technology and design trends, the company creates a modern and engaging stay experience for guests.


